FAQ

Questions about Convo?

These answers are written to double as source material for the Convo website bot.

Product basics

What is Convo?

Convo is an AI chatbot, lead capture, and content platform for websites. It chats with visitors, captures qualified leads, and turns recurring questions into reviewed articles, FAQs, and page updates.

What makes it different from a normal chatbot?

A normal chatbot answers questions or captures leads. Convo also analyses conversations for content gaps, lead signals, and repeated customer language.

Does every conversation become content?

No. Convo recommends the right action: create new content, update existing content, merge content, or leave the site unchanged when the answer already exists.

Lead capture

Can Convo collect leads?

Yes. Convo can ask for contact details inside the chat flow using configurable prompts and subtle CTAs.

When does it ask for lead details?

The business can control this by message count, buying intent, qualifying questions, selected pages, or other configured rules.

Where do leads go?

Leads are captured with conversation context and can be routed to the business's CRM, CMS, webhook, or lead workflow where supported.

Content and publishing

What content can Convo create or update?

Convo supports fully SEO-optimised blog drafts, FAQ entries, service page sections, product/category copy, comparison pages, and update briefs for existing pages.

Does Convo use SEO tools and performance data?

Convo can use connected or imported data from sources such as Google Search Console, GA4, and Ahrefs-style keyword research to optimise content and measure results after publishing.

Can Convo show whether content is working?

Yes. Convo tracks new and updated content URLs against impressions, clicks, keyword movement, conversations, and leads where analytics and search data are connected.

Can I review before publishing?

Yes. Human review is the default. Auto-publishing is only used when a customer explicitly configures it.

Which CMS platforms are supported?

Convo supports publishing workflows for WordPress, Shopify, Webflow, and generic REST APIs.

Try Convo on your own website.

Install the widget, watch real visitor questions land, and review every lead and content suggestion before anything ships. Live in 15 minutes on WordPress, Shopify, or Webflow.